Variety Logo
Variety is the premier source of entertainment news. Since 1905, the most influential leaders in the industry have turned to Variety for film, tv, music and theater news and analysis.
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About Variety
Variety, based in Los Angeles, California, is a leading entertainment trade publication that has been at the forefront of the film and television industry since its inception in 1905. Known for its insightful reporting and analysis, Variety covers everything from box office trends to industry news, making it an essential resource for professionals and enthusiasts alike. The company’s branding is instantly recognizable, featuring bold typography and a striking color palette that reflects its dynamic presence in the entertainment landscape. This distinctive Variety branding not only embodies their commitment to excellence but also reinforces their mission to inform and inspire audiences about the ever-evolving world of media.
With a global reach that spans multiple markets—including film, television, music, and digital content—Variety has established itself as an iconic voice within these industries. Their values of integrity and innovation resonate through their comprehensive coverage and thought-provoking commentary. As they continue to adapt to changing times while maintaining their rich heritage, Variety remains synonymous with quality journalism in entertainment—a true testament to why they are recognized worldwide.