Smashbox Logo
Spark your creativity with cruelty free, vegan primers, longwearing makeup and holiday specials. Discover the latest trends and makeup at Smashbox Studios.
Download the Smashbox Logo
Easily download the Smashbox in high-quality formats including SVG, PNG, JPG, and WEBP. Cross-compatible across all your creative and digital projects.
About Smashbox
Smashbox is a renowned cosmetics brand based in Los Angeles, California, that has made a significant mark in the beauty industry since its inception in 1996. Founded by brothers Dean and Davis Factor, great-grandsons of Hollywood makeup legend Max Factor, Smashbox specializes in high-quality makeup products designed to enhance natural beauty while providing long-lasting wear. Their commitment to innovation and inclusivity resonates through their diverse product range, catering to various skin tones and types. Recognized globally for their vibrant Smashbox branding—characterized by bold colors and sleek packaging—their design standards reflect a modern aesthetic that appeals to both professional makeup artists and everyday consumers alike.
The brand’s mission revolves around empowering individuals through self-expression and creativity, which is evident not only in their product offerings but also in their engaging marketing campaigns. With an emphasis on quality ingredients and cruelty-free practices, Smashbox embodies values of sustainability and ethical responsibility. This dedication has solidified its iconic status within the beauty community, making it a go-to choice for those seeking reliable performance without compromising on style or ethics. Whether you’re looking for the perfect primer or a striking lip color, Smashbox continues to inspire confidence with every swipe.