Atlético de Madrid Logo
Professional football club, founded in Madrid, Spain.
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About Atlético de Madrid
Atlético de Madrid, often affectionately referred to as “Atleti,” is a professional football club based in Madrid, Spain. Founded in 1903, the club has established itself as one of the most successful and storied teams in Spanish football history. With a passionate fan base and a commitment to excellence on the pitch, Atlético de Madrid is recognized globally not just for its competitive spirit but also for its rich heritage and community values. The team’s branding reflects this identity through its iconic red and white stripes, symbolizing strength and unity, while their crest features elements that pay homage to their roots.
Operating primarily within the sports industry, Atlético de Madrid’s mission revolves around fostering talent, promoting teamwork, and engaging with fans both locally and internationally. Their branding strategy emphasizes resilience and determination—qualities that resonate deeply with supporters. The club’s design standards are evident in everything from their logo to merchandise, creating a cohesive visual identity that stands out in the crowded world of sports branding. Whether you’re cheering from the stands at Wanda Metropolitano or following them online at atleticodemadrid.com, Atleti embodies a spirit of passion that transcends borders.
